Coclique Her Weekly Spotlight

This week’s Spotlight goes to the founder of The Blogger Etiquette

Lola’s Bio: Hi I’m Lola, and i’m the creative coach and brand curator here at The Blogger Etiquette.  If you’re like me, you too probably started blogging as a passion project or hobby, but eventually felt like you were struggling to be heard and connect with their audience ( if they at all even existed). Or maybe you have a hard time consistently creating content because you don’t know what your blog’s purpose is, and have no idea where to even start! Well, you’ve come to the right place! I’m passionate about helping you get clear on your purpose, build a brand that tells your story, and grow a tribe a people who are crazy about your content regardless of your niche!

These Platforms will Get you New Clients

Are you a freelancer looking for new ways to attain new clients? Here are three site to help you.

Upwork

Few years ago, two popular online freelance platforms Elance and oDesk merged to form Upwork. According to the company, it is “the premier freelancing website for top companies to hire and work with the world’s most talented independent professionals”. The platform says it has over 12 million registered freelancers and more than 5 million registered clients. It posts 3 million jobs annually and does $1 billion worth of work on an annual basis.

People Per Hour

PeoplePerHour is a freelance market composed of people who are experts in their fields. The platform enables businesses to reach to professionals from all over the world who can work flexibly at any time. With PPH, businesses of all sizes can go global in their talent search.

Fiverr

Fiverr is the world’s largest online marketplace for freelance services, beginning at a cost of $5 per job performed, from which it gets its name.

14 Free Digital Marketing Certifications, Courses, Classes & Training

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1. Introduction to Digital Marketing with Google’s Digital Garage Certificate of online Proficiency

2. Go Inbound! with Hubspot Inbound Marketing Certification

3. Email marketing with Hubspot Email Marketing Certification

4. Web/eCommerce/Mobile Analytics with Google’s Analytics Academy

5 & 6. Search Engine Marketing with Google, Bing and Moz

7. Social Media Marketing with Facebook, Twitter and LinkedIn

8. Content Marketing with Hubspot Content Marketing Certification

9. Video Marketing with You Tube Certification

10. Digital Marketing for Sales Professionals with Hubspot Inbound Sales Certification and Hootsuite Social Selling Course

11. Free SEO Training by Backlinko

12. Neil Patel’s Free Digital Marketing Course

13. SEO Tutorial for Beginners by Daragh Walsh

14. Free Digital Marketing Courses on Skillshare

Top Apps For Millennial Bosses

Top Apps For Millennial Bosses

Venmo

Venmo is a free digital wallet that lets you make and share payments with friends. You can easily split the bill, cab fare, or much more. Download the iOS or Android app or sign up on Venmo.com today.

Planner

This app wants to be your ultimate calendar, list maker and task keeper. It’s perfect for the super planner because you won’t be toggling between different apps to see all your schedules and to-dos.

Timely 

Timely is one of the best time tracking apps I’ve ever used! It helps so well to boost your productivity by taking away headache related to time track

Upwork

Find freelancers and freelance jobs on Upwork – the world’s largest online workplace where savvy businesses and professional freelancers go to work!

White Reporter Thinks It’s Rediculous This Black Student Got into 20 Schools with Full rides.

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Woke up this morning and I see this one the news. This FOX5 news reporter thinks it’s ridiculous that this black teen got accepted to all 20 schools with Full-rides. Well, social media isn’t taking this very lightly. Here’s the video, and Look at the comments.

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Spotlight: African American Female Entrepreneurs

Natalie Madeira Cofield Founder and CEO of Walker’s Legacy.

Natalie Madeira

Walker’s Legacy and the Walker’s Legacy Foundation are implementing dynamic, groundbreaking programs to ensure that Black women will remain the fastest growing group of entrepreneurs in America.  Natalie created her first company, NMC Consulting Group, at the age of 26. The consulting firm specialized in business development, public affairs, and program management. It quickly became a 6-figure consultancy and saw much success. Even though this business was successful, Natalie was seeking out mentorship, guidance, and kinship as she navigated the sometimes choppy entrepreneurial waters. In her search, she recognized that other women of color were in need of the same role models and guidance. This search led to the founding of Walker’s Legacy in 2009. Walker’s Legacy started as a quarterly lecture series for women in business, and has now grown into a powerful force supporting diverse professional women and entrepreneurs around the globe.

Tiffany Aliche, founder and CEO of The Budgetnista and the Live Richer Academy

Tiffany Aliche

Tiffany runs  two successful business, her speaking, teaching and writing business,  The Budgetnista, and the Live Richer Academy, an online school about financial literacy.

Born and raised in a small, rural village in Nigeria, her father worked as a financial professional. Each week, he would sit Tiffany and her four sisters down for “money lessons.”Those childhood lessons were a life raft for Tiffany when she found herself in unexpected financial straits.

During the Recession in 2009, at the age of 29, Tiffany lost her job as a preschool teacher. She hadn’t seen it coming. “Before that, I thought I had it all financially figured out,” Tiffany says. On a tight teacher’s salary of $39,000 a year, she had managed to save $40,000 in two and half years, so at the age of 25, she was able to purchase her first home.By the age of 31, Tiffany was still jobless with a $200,000 mortgage, $50,000 in student loans and $35,000 in credit card debt. She was losing her home to foreclosure, had drained her retirement account and had moved back in with her parents.

She used her know-how to manage her unemployment money and supplemented it by babysitting, tutoring and other odd jobs. Before long, her friends, also hit by the recession, noticed her progress. “Before long I was coaching them, then friends of friends. Then I started charging, $50, then $75, then $100 a session.”

The idea for The Budgetnista and the Live Richer Academy was born. Realizing she could make more teaching in a classroom setting vs. one-on-one, she reached out to the nonprofits she had volunteered with while unemployed and landed a contract with the United Way teaching finance and budgeting classes.

 

Jennifer Lambert and Jihan Thomas, co-founders of SWIVEL Beauty

Jennifer Lambert and Jihan Thomas

SWIVEL co-founders, Jennifer Lambert and Jihan Thomas knew nothing about tech and had no prior experience in entrepreneurship before becoming tech entrepreneurs. What Lambert, a Harvard educated lawyer, and Thomas, a University of Pennsylvania-educated magazine editor, had in common was the understanding that there was a need in the black hair space they could fill. The women created an app that connects women of color to hair professionals all over the U.S.

“We’ve endured soul-crushing, hair-breaking, money-wasting trial-and-error (don’t tell us you’ve never cried after a bad blowout!), dealt with awkward moments when a salon couldn’t handle our “ethnic” hair, and put up with bad service, long waits, and rude stylists…all in the name of beauty.

We’ve traveled to new cities and had no idea where to begin our stylist search (was anyone else’s hair in a bun 85% of freshman year?). We’ve resorted to chasing down complete strangers on the street to ask them where they get their hair done. We’ve been desperate enough to randomly pop in to the random “mainstream” salon and take a chance on a trim (all pictures from this era have been destroyed). We’ve been through it all.

All the while we’ve thought, There has to be a better way. We couldn’t find a solution, so we created one: A destination that makes it easy to build a beauty team that meets all your haircare needs.”

 

Arlan Hamilton, founder and managing director of Backstage Capital

Arlan Hamilton

Arlan is the founder and managing director of Backstage Capital has background in the music industry ; she’s worked with Toni Braxton and currently manages a singer with Atlantic Records; however, her vantage point as an outlier provides the precise sort of disruption that the largely white heterosexual male startup financing world needs.

Arlan founded Backstage Capital to give underrepresented entrepreneurs that much-needed seed and early-stage funding. The website reads: “Less than 10 percent of all venture capital deals go to women, People of Color, and LGBT founders. Other VCs see this as a pipeline problem. We see it as the biggest opportunity in investment.”

Founded in 2015, Backstage Capital has reviewed proposals from more than 1,500 companies, and invested more than $2 million in seed money in approximately 50 companies.

Arlan has been able to stick to her mission of investing in minority founders. According to her, “65 percent of [our] founders are people of color, 65 percent are women and 35 percent are women of color.”

Arlan has a goal, she aims to have 50 percent of her founders be women of color by the time her investment portfolio reaches 100 companies

Tracy Reese, founder, president and designer of Tracy Reese Designs, Inc.

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Designer Tracy Reese, truly stepped into the national spotlight after former First Lady Michelle Obama gave her bold and feminine designs some serious visibility. More specifically, when Obama wore a sleeveless pink and teal dress designed by Reese at the 2012 Democratic National Convention.

Tracey loved to sew alongside her seamstress mother, and eventually graduated from the Parsons School of Design in New York City. With a loan from her father, she launched her first fashion line. The company failed, and Tracey went to work for other companies. She’s worked at illustrious fashion houses, including Perry Ellis, where she served as design director for one of its brands. However, she never relinquished her dream of her own fashion line. To gear up, she got advice from experienced designers, such as Marc Jacobs, as well as counsel from financial investors.

In 1997, an older and wiser Tracey tried for the second time and relaunched Tracy Reese to rave reviews and much success. Her distinctively colorful, fun clothing is carried in high-end retail stores, including Bloomingdales and Neiman Marcus, and boasts Sarah Jessica Parker and Taylor Swift among its fans.

She also launched a more casual, everyday clothing line, Plenty by Tracy Reese. In 2015, she opened a New York store location, and the 54 year old’s design empire has expanded to include footwear, home collections and nail polish, along with her fashion lines. Now that she’s reached the height of success, the founder, president and designer of Tracy Reese Designs, Inc. says she’d like to explore other sides of herself, including helping women and designers of color in her industry.

Jessica O. Matthews, founder and CEO of Uncharted Power

Jessica O. Matthews

Jessica O. Matthews’s first invention was a soccer ball called Soccket that generates electricity for an attachable reading lamp. For an hour of soccer play, you get three hours of light. The invention not only has uses as a teaching tool, but it also has a practical use in countries such as Burundi, where only 4 percent of the population has access to the electrical grid. The company has already produced a second energy-generating toy, the Pulse jump rope, for countries, where girls don’t typically play soccer. The jump ropes are produced in-house, on 3D printers. “After 15 minutes of jumping rope, which is good for you, it will give you six hours of LED light or a 50 percent iPhone charge,” she says.

Jessica Matthews is the founder and CEO of Uncharted Power (formerly Uncharted Play), a company that creates toys that generate electricity. She isn’t a scientist nor does she have a science background. She came up with the idea for Soccket in 2008, while an undergraduate at Harvard University.

She came up with the idea of the Soccket, because her relatives and friends in Nigeria were soccer fans. A soccer ball that could be an energy source seemed like a natural fit.

Jessica’s idea generated excitement, and she was able to raise more than $92,000 on Kickstarter to manufacture and ship the product. However, there were bumps with the first product — reports of shoddy manufacturing and balls that broke after three days. Mistakes were made, Jessica admitted, and she took it in stride and published a letter on Kickstarter in 2014 addressing the mistakes and what they were going to do about it, including replacing previously distributed balls with new and improved versions.

It was at that point that Jessica made a pivot. The company wasn’t going to make amazing soccer balls or jump ropes, however it could partner with companies that did and install their renewable energy technology into products with a track record.

The still-young company has raised $7 million for its series. A funding in 2016, a remarkable amount considering that black female entrepreneurs receive very little venture capital in the tech space, reports CB Insights.

Uncharted Power’s longer term plan is to partner with product manufacturers across industries, putting the recharging technology in everyday products we use, such as strollers and shopping carts here in the U.S.


 

 

Insecure Star Yvonne Orji is Now the New Ambassador For Colgate Total

The beautiful Yvonne Orji is now a new Ambassador for Colgate Total. This beauty is the perfect match for this gig. I mean, look at her smile. It’s everything the face of Colgate needs. For many of you who don’t know her, Yvonne Orji was (born December 2, 1983) is a NigerianAmerican actress best known for her role as Molly in the HBO series Insecure. Orji was born in Port HarcourtRivers State, Nigeria, and grew up in Maryland, US.[1] She received a master’s degree in public health at George Washington University. Orji’s parents expected her to become a doctor, lawyer, pharmacist, or engineer. However, she was inspired to do comedy as a child, when she performed stand-up in the talent portion of a beauty pageant. After graduate school, Orji moved to New York City to pursue a career in comedy. (Wikipedia, 2 

Natural Hairstyles Perfect for the Workplace

 

Whoever told you that your natural hair is unprofessional is completely, utterly wrong!

You do not need to break out the relaxer in order to be professional in the workplace. You do not need to rock a huge fro, there are plenty of natural hairstyles that you could slay, whether in the corporate world or in the entertainment business. Below are a few gorgeous ideas for you to try at work or even when you just feel like being a little fancy!

 

1. Neat and Chic Afro Puff

2. Short and Sweet Afro

 

3. Big and Beautiful Afro

 

4. Gorgeous Box Braids

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5. Slick and Straight

*If you do not want to straighten your hair but also want to protect it, try a nice sleek wig or weave.

 

6. Beautiful Short Cut

 

 

Have not forgot about the men! Here are some handsome and sleek hairstyles that you guys can rock wherever you go; work, gym, date night, etc.

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As African Americans, we have a huge range of styles we can wear in any setting. These examples above are just a little of what we can do! Never let anyone say that your hair is not professional. We were blessed with beautiful kinky/curly hair and we should be proud to wear it wherever we go!

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Scholarships for African Americans

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It is that time of the year! Graduations are approaching and scholarship applications are getting completed. College will be here before you know it and it is not cheap! Below are some scholarships just for African Americans. I hope this will be of help!

Anthony S. Fountain & Alissa Fountain-Burse Scholarship Fund

Amount: Varies

Deadline: April 13, 2018

This scholarship awards undergraduate or graduate students who are pursuing a teaching career for grades 1-12. Students must be currently enrolled with at least 60 college credits completed.

Click this link to Apply: Anthony S. Fountain & Alissa Fountain-Burse Scholarship Fund

Mae & Mary Scholarship Fund

Amount: Varies

Deadline: April 30, 2018

The Mae & Mary Scholarship Fund supports the advancement of African Americans in health care and medical related fields. Eligible students are high school seniors planning to attend a university or technical school.

Click this link to Apply: Mae & Mary Scholarship Fund

Congressional Black Caucus Spouses Education Scholarship

Amount: Varies

Deadline: May 18, 2018

This award is for students of all majors who are preparing to pursue or are currently pursuing an undergraduate or graduate degree full-time at a U.S. accredited college or university.

Click this link to Apply:CBC Spouses Education Scholarship

George Washington Carver Scholarship Fund

Amount: Varies

Deadline: May 30, 2018

Students must be demonstrated leaders planning to attend or currently enrolled at a HBCU.

Click this link to Apply: George Washington Carver Scholarship Fund

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NBNA Scholarships

Amount: $6,000

Deadline: April 15, 2018

Applicants must be members of the National Black Nurses Association. Students currently enrolled in a nursing program at any level (L.P.N., L.V.N., B.S.N., A.D., or Diploma) are eligible.

Click this link to Apply: NBNA Scholarships

Congressional Black Caucus Spouses Heineken USA Performing Arts Scholarship

Amount:$3,000

Deadline: April 29, 2018

Candidates are those planning to enroll or already enrolled as a full-time undergraduate student. Eligible candidates are African American or black students who are pursuing a career in a performing art.

Click this link to Apply: CBC Spouses Heineken USA Performing Arts Scholarship

ABA Diversity Scholarship

Amount: $2,500

Deadline: April 6, 2018

Applicants must maintain a 3.0 GPA to be eligible for this scholarship. 500-word essays will be reviewed and two winners will be chosen based on academic achievement, character, leadership, financial need and a commitment to advancing the transportation industry.

Click this link to Apply: ABA Diversity Scholarship

Ron Brown Scholars Program

Amount: $40,000

Deadline: November 1, 2018

African American students in their senior year of high school are eligible for this scholarship program. Students interested in pursuing a degree in education are preferred.

Click this link to Apply: Ron Brown Scholars Program

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Cardi B Speaks up, She wants Receipts For the taxes she paid.

Cardi has one question for the government: “I want to know what you’re doing with my f——- money.”

In a recent video, Cardi B requested receipts for her tax dollars. The rapper specifically called out New York state, which has one of the highest tax rates in the country and sends more money to the federal government than it gets back. “I’m from New York … we were voted the dirtiest city in America,” says Cardi. “What is Y’all doing?”

Meet Stacy Ike: The Girl who Fought for her Fairytale

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Stacy Ike is an African American TV Host, Actress and Entrepreneur Hailing from Houston, Texas and a proud University of Missouri J-School graduate. In her biography she mentions that she “works to impact the perception of traditional media by creating original content and uses her platform to entertain and inspire while reigning true to her integrity and social responsibility. ” Stacy is also the founder  of Fight For Your Fairytale,  a brand inspiring and encouraging other creatives to believe in themselves wholeheartedly and to continually grow past their fears to be the best version of themselves.

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Recently, Stacy had the opportunity to take on a position as a Show host on Oprah Winfrey Network where she interviewed the cast of Greenleaf and other Celebrities.

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Stacy has also graced the stage of What’s Good to discuss her platform Fight For Your Fairytale and Bumble.

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Last but not least, Stacy took the cat out the bag and let her followers know that she will be hosting the Empire Fox pre-show every Wednesday on twitter. The fairytale host mentioned on her Instagram, “Empires weren’t built in a day, but you must keep going to get the gold. ✨💫The cat is out of the bag! I’ll be hosting the @empirefox pre-show every Wednesday at 4:30pm PT/6:30pm CT only on @twitter. Hope to see you there “.

Keep up with Stacy https://www.stacyike.com/

Trinidad & Tobago Makes History after the 1st Female President was Sworn in.

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Trinidad & Tobago makes history after they sworn in their 1st Female President Paula-Mae Weekes. According to Global Voices, she is, ”  An attorney by profession, Weekes worked in the office of the Director of Public Prosecutions for more than a decade before going into private practice. She was appointed first to the bench and thereafter to the Court of Appeal where she served until her retirement in 2016.”

Along with making history as the dual-island nation’s first black woman president, Weekes is now the only woman to head a Latin American or Caribbean nation. Go, Trinidad!!

Not Your Momma’s Hair Mousse 20-Year Stylist and Natural Curl Guru with Tips on Mastering Mousse

Styling mousse first came on the scene back in the 80’s when big hair was the thing. Janet Jackson and Whitney Houston were the ladies who set the hair trends back then. I’m sure if you see pictures of your mom from the 80’s, you will see the waterfall bangs and curls that were teased, fried and crunchy. It was a cool look then. It’s not cool now. Hair styles and the products we use have changed over the decades.

Maya Smith, International Master of Natural Curls and founder of The Doux®, a haircare line she created specifically for naturally curly hair, has seen the evolution of mousse from the very beginning to now. We caught up with Maya and scored some amazing tips and insights to help you know which ingredients to look for and how to best use mousse to maximize your modern style.

Q: First to get things clear, what is the purpose of mousse? How has it changed from when you first saw it back in the day? What is the main difference from the mousse we see today and those from the 80’s and 90’s? Were they intended for different kinds of styles, textures?

A: When I started in the industry, the 90’s hair was in full effect. Naturally curly girls used mousse to create the Hillary Banks (Fresh Prince of Bel Air) “wet” look. For volume a diffuser was used to get hair to stand up at the roots. The visual results were awesome, but if you tried to re-style your hair once it dried, you were in big trouble! While it was used on curly weaves, extensions, and wigs, mousse wasn’t even an option for girls with super-tight curls or kinky textures. These days, mousse is still used to achieve great definition and shine, but less emphasis is placed on how high your hair stands up, or how stiff the overall look is. It’s much more about softness and movement.

Q: What are some ingredients to look for? What’s good and what should be avoided?

A: Always be sure to look at the ingredients when shopping for products because this can make a big difference. Ingredients such as sodium laurel sulfate (SLS), Isopropyl, and Prolyene have been found to cause breakage and dry out your hair. The best way to achieve healthy hair is to have that balance between protein and moisture.

Q: What causes that crunch and what were some of the problems with the mousse options available that inspired you to create your own? Can mousse be combined with other products? What are the benefits of combining products and steps?

 

A: It’s common for mousse to be combined with gel or cream because most mousses on the market contain alcohol to make the hair dry faster. They are also polymer rich, which creates a sticky coating on the hair, much like a hairspray. This can leave hair feeling dry and stiff. We formulated our Mousse Def as an all-in-one solution for this problem. It creates the shine and definition of a mousse, yet leaves hair soft and touchable with no flaking.

Q: How does mousse compare to gels and balms? Are gels a thing of the past? Can a balm be used in place of a mousse?  

A: Mousse and gels are water-based products that contain polymers and holding agents that “stiffen” on the hair shaft in order to hold the hair in place. On the other hand, balms, pomades, and control pastes are what we call emulsions, are a mix of oils and water. The Doux’s Bonita Afro Balm is an emulsion developed for moisture and softness that also contains a small amount of polymer for a softer, more flexible hold.

Q: Finally, are Salon or Professional brands worth the money? Do they contain better ingredients?

A: Yes. Products that were formulated for salon use typically contain a higher quality of ingredients. They also contain less water and fillers, so you’re getting a more concentrated product with longer-standing results.

 

Q: What other advice can you offer to girls with natural curls who want to mix up their hair styles?

A: Try something new. Gone are the days when heavy pomades and gels were your only styling options. Girls who have natural curls deserve to enjoy lighter products that are easy to apply, and create bounce and movement. Maximizing your natural God given hair is what’s popular now.

About Maya Smith:

Maya Smith is an International Master Stylist and Founder of The Doux Salon and haircare line now available in Target. With over two decades of styling experience Maya dedicated two decades to cracking the code on curl care, maintenance and expert styling. When it comes to caring for one’s natural hair and styling it, according to NaturallyCurly, Maya is among the best there is.

While still in high school, Maya got her hair cutting license and graduated from beauty school. Soon after graduating high school, Maya began following her passion and worked as an assistant for celebrity stylist Tracy Johnson. She learned from Johnson and progressed as a hair stylist for celebrities and entertainers. Years later the military wife would relocate to Germany, where Maya opened up her first salon The HoneyComb, a mecca for textured hair care for women from all over Europe, The UK, and as far as Africa. Maya’s unique system of textured hair styling sparked the development of The DOUX® haircare products, first launched overseas, and distributed throughout Germany, France, Italy, and the Netherlands.

Currently, Maya leads a carefully selected team of stylists at The DOUX® Salon in Macon, Georgia and celebrated the arrival of The DOUX® in select Target stores nationwide. Maya Smith, wife, mom of 5 and savvy business woman is an example not just for women of color but for all women who believe their gifts can impact the world, striving for entrepreneurial endeavors with grace, ease and hustle.

Written by Philtrina Farquharson.

Letitia Wight From Black Panther Speaks out about Mental Health.

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Photo: Camila Falquez/Teen Vogue

Black Panther star Letitia Wright recently chatted with Teen Vogue for an interview on “Black Panther” and Mental Health.

The Black panther Actress opens up about her struggle with depression after the debut of the movie. She mentioned, ““In the black community, it’s something that happens, but we don’t speak about it. We have to continue to talk about it and bring it straight to the forefront,” said Wright who confirmed she has battled depression. “And [that doesn’t only apply to] the black community but different races as well.”

“I speak boldly about [depression] because I struggled with it and I tried to find different ways [to heal], and it just didn’t work. I had to look deeper to find what could hold me, and I found that what held me together was my relationship with Jesus and my relationship with God,” she continued.

Her openness about the topic has also led other individuals in similar situations to reach out to her. She mentioned ““Even to this day, I’ll be at events and people will pull me to the side and tell me that they deal with the [situations] that I’ve dealt with. And I’m grateful because I want people to find a way out,”.